"Design, in the end, is about creating better things for people. Along the way, it can generate better profits as well."
::Bruce Nussbaum (Editorial Page Editor, Business Week)

"Good design is good business."
::Thomas Watson, Jr. (1914-1993)

Services:   ::Plan   ::Design   ::Build   Launch

Launch

I handle the administrivia of launching a new or redesigned website.

• Website Hosting

  Intersite Labs recommends LunarPages for your web hosting. Order the Standard Hosting Plan here...

  
  
• Search Engine Optimization

  Eighty-one percent (81%) of internet users find new websites by using search engines.

  • It all starts with content. Design your website around rich and relevant content. Build your website with an intuitive architecture that both humans and search engines can navigate.
  • The second secret to luring the search engines to your website is getting links from other quality websites. Soliciting links takes elbow grease, but it is essential to getting good ranking in the search engines.
  • Search engine submission
    From Google: "Google is a fully automated search engine, which employs robots known as "spiders" to crawl the web on a monthly basis and find sites for inclusion in the Google index. Since this process does not involve human editors, it is NOT necessary to submit your site to Google in order to be included in our index."    Learn More
  • Yahoo! Directory submission
    From Yahoo!: "The Yahoo! Directory is organized by subject. Sites are placed in categories by Yahoo! editors, who visit and evaluate your suggestions and decide where the sites best belong. We do this to ensure that Yahoo! is organized in the best possible way, making the directory easy to use, intuitive, helpful, and fair to everyone."   Learn More
  
  
  
• Paid Marketing Strategies

  Here are some examples of paid internet advertising campaigns.

  • Google AdWords
    "Google's Cost-per-click (CPC) pricing is set up so you pay only for the clicks you've received at a price you've set (choose a maximum CPC from $.05 cents to $100). And with no monthly minimum spending limit or time commitment and only $5 to set up your account, Google AdWords is the ideal marketing tool for small to medium businesses." They also offer Metro area localization of ad campaigns.   Learn More
  • Yahoo! Express
    "Yahoo! Express is a site suggestion service in which a fee is paid for expedited review of web sites submitted to the Yahoo! Directory. By signing up with Yahoo! Express, you ensure that Yahoo! will consider and respond to your suggestion in an expedited manner." "The current fee for Yahoo! Express is a non-refundable, recurring annual fee of $299 for each web site submitted."   Learn More